The state of Yucatán is leveraging a major trade show in Miami to promote its growing cruise tourism industry as part of the Mayan Renaissance. Governor Joaquín Díaz Mena’s government, through the Ministry of Tourism Development (SEFOTUR), has set up shop at Seatrade Cruise Global 2025, an event that brings together over 1,500 executives from 70 major cruise lines and tourism service providers.
Yucatán is part of the Mexican Ports Stand, alongside Chiapas, Jalisco, and Maritime Procurement Services (MPS). The state’s Ministry of Economy and Labor (SETY) and National Port System Administration (ASIPONA) of Progreso are also participating in the exhibition to promote their expansion project for the Progreso Deep-Sea Port.
Seatrade Cruise Global is a leading event that aims to connect cruise lines, destination ports, suppliers, and technology companies related to the cruise ship industry. The main objective is to generate business opportunities, stay informed about market trends, and establish connections among participants.
During the exhibition, the head of SEFOTUR, Darío Flota Ocampo, attended a series of strategic meetings with senior executives from major companies and corporations in the industry. These included Royal Caribbean Group, The World, Residences at Sea, Carnival Cruise Line, Global Port Holding, Florida Caribbean Cruise, Ritz Carlton Yacht, Margaritaville at Sea, Oceania Cruises with Norwegian Cruise Line, Silversea Cruises, and Windstar Cruises.
The meetings focused on proposals to increase arrivals to Progreso and the economic impact derived from cruise ship visits. This year, a total of 158 cruise ships are expected to arrive in Progreso, representing over 400,000 tourists by sea.
In addition to the trade show activities, the Yucatán delegation also visited the Port of Miami and participated in the Cruise Professional Advisors Alliance (CPAA) program of activities. Progreso Mayor Erik Rihani González was also part of the events.
The exhibition runs from April 7 to 10 and is attended by representatives from ports and destinations, as well as construction, design, security, technology, entertainment, health, environmental, hospitality, and concession companies from the international shipping industry.
Source: Forbes